When the tennis match is on, so is the Captain Cook. With its fearless spirit, Rado’s latest release brings fashion and function to the Wimbledon games. Sport this forever favourite on and off the court. And don't forget you can shop Rado’s Captain Cook collection online or in-store today, or book an appointment to speak to a member of our team to find out more about the watch set to help Cameron Norrie get match point.
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4 JULY 2022 | EDITOR - ERNEST JONES
The sun is out (for now!), the strawberries are being served and the Pimms is ready...nothing says British summer quite like Wimbledon. So, there’s no better time to show recognition for the luxury Swiss brand that has a heritage for sponsoring some of the most renowned international tennis tournaments. Rado continues to demonstrate dedication to innovation and high quality craftsmanship with its new addition to the Diver family, the Captain Cook High-Tech Ceramic Diver. With a thrill-seeking appeal, it's the ideal timepiece for winners on and off the court.
The New Captain Cook Release
Known as one of the leading luxury watchmakers, Rado is renowned for creating high-tech timepieces with innovative materials and features. Since it was first founded in 1917, the Swiss brand has always been ahead of the curve with show-stopping watches. And the Rado Captain Cook is one of its most iconic collections. Its unique character and vintage-inspired appeal have made it a big hit since it first launched in 2017. The Captain Cook first emerged in 1962, just in time to join the ranks of that decade's must-have: a dive watch (and you can thank 007 for that). To this end, it was fitted with a concave turning bezel, since 1986 featuring a high-tech ceramic inlay. Now, the new Captain Cook High-Tech Ceramic Diver takes centre stage, precision-engineered with a monobloc case, this new addition has a bold, non-slip bezel surrounded by high-tech ceramic inserts and smaller dimensions, making it a dream to wear, just ask Cameron Norrie...
Cameron Norrie: Championing Rado
Tennis player, Cameron Norrie, has been representing Britain since 2013 and last year became a named Rado brand ambassador. Proudly showcasing the brand, Cameron joined the Rado Youngstars, which supports some of today’s most up-and-coming tennis players, like Ugo Humbert and Jay Clarke. As Britain’s current number one, he understands the importance of precision and timing when it comes to winning matches, which is why he sports a timepiece like no other, you guessed it, the new Captain Cook High-Tech Ceramic Diver. With its easy-to-read features and accurate automatic movement, it provides all the technical functions he needs to keep on track on and off the court.
For the Love of Tennis
Alongside supporting the tennis talents of today, Rado is also the Official Timekeeper for many of the sport’s international tournaments. Its everlasting love for the thrill of performance is portrayed in its dedication to research and development, which has led to the much-anticipated High-Tech Ceramic Diver. The ultimate timepiece of choice for all modern athletes and adventure seekers. Since becoming the associated partner of Swiss tennis in 2016, Rado has continued to show its support to the world of tennis, with Cameron Norrie being amongst many players to sport the brand’s showstopping timepieces.
A Wimbledon Watch Winner
Rado has backed some of the best players in tennis over the years, think the likes of Wimbledon winner Andy Murray. Now it wants to support Norrie to beat his previous best. So, this year the new Captain Cook addition will be the timepiece that Norrie will use to help with all-important timing and training as he aims for a champion win at Wimbledon 2022. The 43mm timepiece is furnished in a sleek black for a sporty but sophisticated look and features a ceramic case which is scratch resistant making it the perfect companion to take on the court. The Captain Cook won’t be the only Rado timepiece to feature in the Wimbledon tournaments this year as another brand ambassador, Agnieszka Radwańska, will also flaunt the HyperChrome Automatic Chronograph, another one of its well-known classics.