Watches and Wonders Geneva 2023: Everything you Need to Know

Ahead of Watches and Wonders Geneva 2023, we bring you all you need to know about the show before our buying team go at the end of March. Because a celebration of the world’s most iconic luxury watches shouldn’t be taken lightly. Read on to find out who will be there and what it’s all about.

29 MARCH 2023 - ELLEN MADDEN | JEWELLERY WRITER

The official celebration of luxury timepieces and Swiss watchmaking begins on Monday 27th of March. It’s called Watches and Wonders Geneva, the International Watch and Jewellery Tradeshow, and it’s hailed as the pinnacle of the horological calendar.

Our buyers will attend the showcase in Geneva so you will be the first to know the latest in timepiece launches, updates and news.

This year 50 iconic industry leading brands will showcase their just launched timepieces, showing us new technologies, innovations and designs along with panel discussions and conversations with CEO’s, designers, and experts.

But before the we take you to Watches and Wonders Geneva 2023, we want to make sure your up to speed on everything you need to know.

We take a look back at last year’s exhibition and the innovations that came from brands including TAG Heuer, TUDOR and Zenith.

This is our guide to Watches and Wonders Geneva 2023.

WHAT is Watches and Wonders?

Watches and Wonders Geneva is a luxury watchmaking tradeshow and exhibition. Prestigious watch brands from around the world take part in showcasing their latest technologies, innovations and creations in the world of fine watchmaking.

Started by the Fondation de la Haute Horlogerie in 1991, as a way for prestige brands to showcase their fine watchmaking skills to the world.

After the success of last year, 50 brands will be exhibiting at this year’s Watches and Wonders show including Baume & Mercier, Bell & Ross, Cartier, Chanel, Chopard, Montblanc, TAG Heuer, TUDOR and Zenith.

WHEN is Watches and Wonders Geneva 2023?

Watches and Wonders Geneva is a seven-day celebration held from Monday 27th of March to Sunday 2nd April 2023.

The first five days are reserved for retailers, press and guests of the exhibiting brands. And for the first time ever, the salon will open to the public over the weekend. This means watch collectors, enthusiasts or anyone with a passion for timepieces can get a first glimpse into the spectacle at Geneva.

You can purchase tickets for April 1 to April 2, 2023 here.

WHO can attend Watches and Wonders Geneva 2023?

Over the first five days the tradeshow is limited to retailers, press and guests of the 50 showcasing brands.

Our watch buyers are heading to the exhibition for the first five days. Here, our experts in timepieces and the world of watchmaking will observe, examine and celebrate new and covetable timepieces by industry-leading brands.

Excited? Us too. You can expect interviews with designers and brand experts about upcoming launches on timepieces.

Follow us on Instagram @ernestjonesjewellers for live updates from the event and subscribe to our newsletters for official updates and releases of products by participating brands.

WHERE is Watches and Wonders 2023?

Watches and Wonders Geneva, takes place in - you guessed it, Geneva, Switzerland.

Switzerland has long been associated as the capital of fine watchmaking with the craft starting in 1541. Today, Geneva is home to leading prestige timepiece brands and makes its claim as the heart of the industry.

What came out of Watches and Wonders 2022?

Last year 38 watch and jewellery brands gathered for a six-day celebration of exclusive horological designs and industry-leading craftsmanship.

Luxury brands did not disappoint. An impressive selection of timepieces was unveiled from brands like TAG Heuer, TUDOR and Zenith. Today, these releases have earned cult status.

The 2022 event marked a post-pandemic era for the tradeshow and it’s safe to say it was recognised as a global success.

The timepieces were showcased both physically and virtually. This meant global audiences could tune in on all the action without having to attend in Geneva. For those that attended the show – aficionados, collectors, the press and of course, our buyers could interact with the products with state-of-the-art Visiodome technology through ‘touch & feel’ sessions.

Other than product launches, there were panel discussions, presentations from CEO’s and experts of the industry.

Watches and Wonders Geneva 2023

We will take you through every stage of the event – the before, the during and the after, so you can stay up to date in the world of luxury timepieces and industry news.

Subscribe to our newsletter for the latest updates on Watches and Wonders Geneva 2023 and make sure you’re following us on Instagram @ernestjonesjewellers for live updates of the event.